ReSist is the municipal program aimed at promoting seismic resilience for both private and municipal buildings, as well as municipal urban infrastructure. Cacto was tasked with developing the logo and entire visual language. Given the client’s desire to connect the AGEO brand - whose graphic style we also designed - with ReSist, we chose to branch out from the AGEO brand, transforming it into an outline form and simplifying the color palette. This approach led to the creation of ReSist, which keeps Riska as the project’s central element.

ReSist is the municipal program aimed at promoting seismic resilience for both private and municipal buildings, as well as municipal urban infrastructure. Cacto was tasked with developing the logo and entire visual language. Given the client’s desire to connect the AGEO brand - whose graphic style we also designed - with ReSist, we chose to branch out from the AGEO brand, transforming it into an outline form and simplifying the color palette. This approach led to the creation of ReSist, which keeps Riska as the project’s central element.

Starting from the AGEO brand, there was then a transformation and simplification of the elements and colors. Geometric elements were also added to the background. All of this forms the ReSist brand.

Graphic materials were also developed for a series of conferences, the "Jornadas ReSist". For each conference, a color was chosen to complement the orange, giving rise to a different outline for each conference.